You are here

Pantone Color of the Year 2023: Viva Magenta

Mafi Rugs's picture
Pantone Color of the Year 2023: Viva Magenta

Pantone, the global color authority, has announced its color of the year for 2023 - Viva Magenta. This announcement comes at a time when people around the world are seeking to express themselves more freely and live life on their own terms. We at Mafi Rugs believe this is a perfect time for us to collectively experience creativity and self-expression in new ways. This color was chosen to represent the idea that there are limitless possibilities in life.

This decision is made by Pantone's color experts and is based on "thoughtful consideration and trend analysis." According to Pantone:

Pantone’s Color of the Year, Viva Magenta 18-1750, vibrates with vim and vigor. It is a shade rooted in nature descending from the red family and expressive of a new signal of strength. Viva Magenta is brave and fearless, and a pulsating color whose exuberance promotes a joyous and optimistic celebration, writing a new narrative. This year’s Color of the Year is powerful and empowering. It is a new animated red that revels in pure joy, encouraging experimentation and self-expression without restraint, an electrifying, and a boundaryless shade that is manifesting as a stand-out statement. PANTONE 18-1750 Viva Magenta welcomes anyone and everyone with the same verve for life and rebellious spirit. It is a color that is audacious, full of wit and inclusive of all.

As the leading provider of custom area rugs in the Pacific Northwest, Mafi Rugs strives to stay up to date with the latest interior design trends. Our Bellevue, Olympia, and Tacoma area rug showrooms consistently display rugs that feature a variety of current trends. They also feature our Mafi Signature custom rugs collection, which allows customers to incorporate their own colors and design features.

Pantone Color of the Year 2023: Viva Magenta

Incorporating the Color of the Year into Your Interior Design

Assertive but not aggressive, Viva Magenta is a carmine red with a velvet feel. It is a balance between warm and cool that straddles both the physical and the virtual. Whether you're looking to add a simple touch of this year's color of the year into the room you're designing or planning to make Viva Magenta your feature color, an area rug can help create the look you're going for. By incorporating an area rug into your room, you'll be able to seamlessly pull all the various aspects of your design together.

Design Your Own Rug with Viva Magenta

Although our Bellevue, Tacoma and Olympia area rug showrooms carry several beautiful designs that feature 2023's color of the year, we understand some of our customers have unique tastes. That's why Mafi Rugs offers you the chance to design your very own custom rugs online. We have hundreds of patterns to choose from and the color variations are limitless.

For example, the above rendering shows one of Corrie LaVelle's designs (Timeless ULAV-212) updated to feature 2023's color of the year. You can try your hand at customizing the rug here.

Our easy-to-use design tool helps customers create their perfect area rug design. Using this tool, you can upload photos of your space and view exactly how your rug design will look alongside other elements in your room. You'll be able to choose your pattern and adjust each individual color so your design fits perfectly in the space you're creating it for. That means you can choose just the right amount of Viva Magenta to tie your space together.

Shop the Color of the Year at Mafi Rugs

Visit us in-store to view our amazing collection of Tacoma, Olympia and Bellevue area rugs, or view our selection online to find a Viva Magenta rug that suits your space.


Other posts from our blog

Modern Area Rugs vs. Contemporary Area Rugs
March 21, 2023
If you are an interior designer looking for ways to spice up your projects with some stylish and versatile rugs, you may have come across the terms contemporary and modern. But do you know what they...
Today is Improve your Heart with Art Day
January 31, 2023
Today is Improve your Heart with Art Day, an initiative to promote the use of art in our daily lives for a healthier and happier life. This day encourages us to bring out our creativity, as art can...
2022 Was an Extraordinary Year at Mafi Rugs
January 24, 2023
With its amazing rewards and unique challenges, 2022 was an extraordinary year at Mafi Rugs! It was also an opportunity to demonstrate Mafi's Core Values in action: The customer comes first...
Five tips and tricks for designers for designers on social media
January 22, 2023
Interested in improving your social media presence. Here are five tips and tricks to give your 2023 social media a boost. Clients only see a tip of the iceberg... Tip 1: Go behind the...
January 4, 2023, is National Trivia Day.
January 4, 2023
  Did you know today is National Trivia Day? Trivia, from Latin “trivialis” meaning found everywhere, commonplace. In the 1960’s nostalgic college students began to informally trade questions...

Receive posts from our Design With Intention blog, and be the first to hear about our upcoming sales!

* indicates required